the SAFETY LOCK
UNIQUE DESIGN
- Our product has a unique and simple technical design. There is no product on the market which is safer, more user-friendly and has a more aesthetic appearance
- Our unique safety lock is both adaptable to all English-style stirrup models and to all standard riding equipment
- The invention is patented
SOLUTION TO SIGNIFICANT SAFETY PROBLEM
- Our product uniquely solves the significant risk to the rider’s safety as it prevents the rider from being caught in the stirrup and dragged by the horse in case of a fall
- Horseback riding carries a significantly higher injury rate than riding a motorcycle. On average, motorcyclists suffer an injury once every 5000 hours of riding. By contrast, an equestrian (horseback rider) may suffer an accident once every 350 hours
- Numerous injuries are related to the rider getting caught in the stirrup and dragged by the horse
UNEXPLOITED GLOBAL MARKET
- There are approximately 60 million horses in the world and many more equestrians. For example, an estimated 30 million Americans ride horses each year
- There is a global trend towards a higher demand for safe sports equipment
POTENTIAL VERY HIGH RETURN ON INVESTMENT
- Simple business setup with high margin
- If marketing and sales are successful — a very high return on investment to be expected